Published: January 1, 2024

Vitamin Retailer

May Yamada-Lifton, with a rich background in pharmaceuticals, data science, and finance, takes the helm at Maypro as CEO. She inherits a legacy of innovation from her father, Steve Yamada, who introduced key nutraceutical ingredients to the U.S. and Japanese markets. Maypro, known for its pioneering role in the nutraceutical industry, continues to evolve under her leadership, emphasizing quality, safety, innovation, and data-driven strategies. Additionally, Yamada-Lifton champions gender balance and leadership through her co-chair role in the Women in Nutraceuticals (WIN) Mentorship Committee, aiming to elevate women to executive positions within the industry.


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